{"id":20895,"date":"2026-03-24T16:34:21","date_gmt":"2026-03-24T15:34:21","guid":{"rendered":"https:\/\/www.univ-smb.fr\/iae\/?p=20895"},"modified":"2026-03-24T16:34:21","modified_gmt":"2026-03-24T15:34:21","slug":"les-midis-de-la-transition-trois-conferences-pour-comprendre-et-agir","status":"publish","type":"post","link":"https:\/\/www.univ-smb.fr\/iae\/2026\/03\/24\/les-midis-de-la-transition-trois-conferences-pour-comprendre-et-agir\/","title":{"rendered":"Les Midis de la Transition : trois conf\u00e9rences pour comprendre et agir"},"content":{"rendered":"<p>Dans un contexte o\u00f9 les enjeux environnementaux et soci\u00e9taux deviennent centraux pour les organisations, les \u00e9tudiants de <a href=\"https:\/\/formations-iae.univ-smb.fr\/fr\/toute-l-offre-de-formation\/licence-XA\/licence-economie-et-gestion-KGXVNWUW\/\/l3-marketing-et-communication-KGXW2F9C.html\">Licence 3 Marketing Communication<\/a> de l\u2019IAE Savoie Mont Blanc, campus d\u2019Annecy, ont souhait\u00e9 cr\u00e9er <strong>un espace d\u2019\u00e9change entre le monde acad\u00e9mique et le monde professionnel<\/strong>.<\/p>\n<p>Organis\u00e9 sur plusieurs semaines, <strong>les Midis de la transition<\/strong> avaient un objectif clair : permettre aux \u00e9tudiants de mieux comprendre comment les entreprises int\u00e8grent concr\u00e8tement les enjeux de transition \u00e9cologique et soci\u00e9tale dans leurs strat\u00e9gies.<\/p>\n<h4>\nTrois entreprises engag\u00e9es<\/h4>\n<p>Les responsables RSE des fameuses entreprises industrielles de la r\u00e9gion, Pilot, NTN et MND sont venus parler avec transparence de leur exp\u00e9rience et des projets futurs. Leurs interventions ont permis d\u2019envisager des solutions concr\u00e8tes pour engager des d\u00e9marches durables dans les sujets de transition : transformation du tourisme en montagne, fiabilit\u00e9 de la cha\u00eene d\u2019approvisionnement\u2026<\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-20901\" src=\"https:\/\/www.univ-smb.fr\/iae\/wp-content\/uploads\/sites\/115\/2026\/03\/image-a-la-une154.png\" alt=\"image a la une(154)\" width=\"750\" height=\"300\" srcset=\"https:\/\/www.univ-smb.fr\/iae\/wp-content\/uploads\/sites\/115\/2026\/03\/image-a-la-une154.png 750w, https:\/\/www.univ-smb.fr\/iae\/wp-content\/uploads\/sites\/115\/2026\/03\/image-a-la-une154-250x100.png 250w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<h4>Un projet p\u00e9dagogique et collaboratif<\/h4>\n<p>Au-del\u00e0 des conf\u00e9rences, Les Midis de la Transition ont \u00e9galement constitu\u00e9 une v\u00e9ritable exp\u00e9rience p\u00e9dagogique pour les \u00e9tudiants impliqu\u00e9s dans l\u2019organisation. De la prise de contact avec les entreprises \u00e0 la communication autour de l\u2019\u00e9v\u00e9nement, en passant par la coordination logistique, ce projet a permis de d\u00e9velopper des comp\u00e9tences concr\u00e8tes en gestion de projet et en travail d\u2019\u00e9quipe.<\/p>\n<h4>Encourager le dialogue entre \u00e9tudiants et professionnels<\/h4>\n<p>Ces rencontres ont offert aux \u00e9tudiants l\u2019opportunit\u00e9 d\u2019\u00e9changer directement avec des professionnels engag\u00e9s dans la transition des entreprises. Les discussions ont permis d\u2019aborder des questions concr\u00e8tes : comment int\u00e9grer la RSE dans une strat\u00e9gie d\u2019entreprise ? Quels sont les freins et les opportunit\u00e9s rencontr\u00e9s par les organisations ?<\/p>\n<p>Avec <strong>Les Midis de la Transition<\/strong>, l\u2019objectif \u00e9tait simple : cr\u00e9er un moment de dialogue, d\u2019apprentissage et d\u2019inspiration autour des grands d\u00e9fis de la transition.<\/p>\n<p>L\u2019\u00e9quipe des Midis de la Transition<br \/>\nMathilde, L\u00e9a, Nazar, Juliette<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans un contexte o\u00f9 les enjeux environnementaux et soci\u00e9taux deviennent centraux pour les organisations, les \u00e9tudiants de Licence 3 Marketing Communication de l\u2019IAE Savoie Mont Blanc, campus d\u2019Annecy, ont souhait\u00e9 cr\u00e9er un espace d\u2019\u00e9change entre [&hellip;]<\/p>\n","protected":false},"author":490,"featured_media":20898,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[33,1],"tags":[],"class_list":["post-20895","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etudiants","category-iae-et-entreprises"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.univ-smb.fr\/iae\/wp-content\/uploads\/sites\/115\/2026\/03\/image-a-la-une153.png","_links":{"self":[{"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/posts\/20895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/users\/490"}],"replies":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/comments?post=20895"}],"version-history":[{"count":1,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/posts\/20895\/revisions"}],"predecessor-version":[{"id":20904,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/posts\/20895\/revisions\/20904"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/media\/20898"}],"wp:attachment":[{"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/media?parent=20895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/categories?post=20895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.univ-smb.fr\/iae\/wp-json\/wp\/v2\/tags?post=20895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}