{"id":5316,"date":"2015-10-29T15:52:17","date_gmt":"2015-10-29T14:52:17","guid":{"rendered":"https:\/\/www.univ-smb.fr\/?p=5316"},"modified":"2015-10-29T15:52:17","modified_gmt":"2015-10-29T14:52:17","slug":"creative-nation-a-liut-de-chambery","status":"publish","type":"post","link":"https:\/\/www.univ-smb.fr\/2015\/10\/29\/creative-nation-a-liut-de-chambery\/","title":{"rendered":"Cr\u00e9ative Nation \u00e0 l&#039;IUT de Chamb\u00e9ry !"},"content":{"rendered":"<p>Pendant 2 jours, 60 \u00e9tudiants de 2\u00e8me ann\u00e9e de <a href=\"http:\/\/www.iut-chy.univ-savoie.fr\/index.php\/dut\/mmi\">DUT en Multim\u00e9dia Internet<\/a> et <a href=\"http:\/\/www.iut-chy.univ-savoie.fr\/index.php\/dut\/pec\">DUT Packaging Design<\/a> de l&rsquo;<a href=\"http:\/\/www.iut-chy.univ-savoie.fr\/\">IUT de Chamb\u00e9ry<\/a> ont partag\u00e9 les m\u00eames salles de cours pour innover. Ambition de ce nouveau module de cours anim\u00e9 par 3 enseignants de l&rsquo;IUT de Chamb\u00e9ry : <strong>doper la cr\u00e9ativit\u00e9 !<\/strong><\/p>\n<p>Peu habitu\u00e9s \u00e0 cette nouvelle m\u00e9thode p\u00e9dagogique, <strong>professeurs et \u00e9tudiants ont bouscul\u00e9 leurs habitudes pour apprendre autrement<\/strong>, \u00e9changer, partager, bref explorer de nouvelles id\u00e9es. Le sujet d&rsquo;\u00e9tude \u00e9tait vaste et impliquant : s&rsquo;alimenter.\u00a0 Comment toucher une cible de 20-50 ans ? Quelle strat\u00e9gie de marque choisir ? Comment se diff\u00e9rencier et proposer de nouveaux produits ?<\/p>\n<p><strong>Le processus cr\u00e9atif de<\/strong> <strong>6 \u00e9tapes combine savoir-faire et savoir-\u00eatre<\/strong>, en dynamisant l&rsquo;intelligence collective au service de l&rsquo;innovation. Brainstorming de \u00ab\u00a0profusion\u00a0\u00bb, d\u00e9fis cr\u00e9atifs, fiches \u00ab\u00a0power\u00a0\u00bb, formulation de concepts, les 9 groupes d&rsquo;\u00e9tudiants ont termin\u00e9 cette session intensive par la pr\u00e9sentation, en amphi, de leur <em>Product Box<\/em> : un concentr\u00e9 de leur solution produit, communication et packaging compris.<\/p>\n<p><a href=\"https:\/\/www.univ-smb.fr\/wp-content\/uploads\/2015\/10\/creative_nation2.jpg\"><img decoding=\"async\" class=\"alignnone size-full wp-image-5318\" src=\"https:\/\/www.univ-smb.fr\/wp-content\/uploads\/2015\/10\/creative_nation2.jpg\" alt=\"creative_nation2\" width=\"620\" height=\"541\" \/><\/a><\/p>\n<p><em>Virginie Colombel, enseignante en DUT Multim\u00e9dia Internet, accompagne les \u00e9tudiants dans le processus cr\u00e9atif dynamique<\/em><\/p>\n<p>Ce programme <a href=\"http:\/\/www.promising.fr\/\">IDEFI-Promising<\/a> coordonn\u00e9 par l&rsquo;<a href=\"http:\/\/www.univ-grenoble-alpes.fr\/\">Universit\u00e9 Grenoble Alpes<\/a> vise \u00e0 <strong>insuffler un esprit cr\u00e9atif et innovant aux \u00e9tudiants de toutes les disciplines des sciences humaines et sociales.<\/strong> Les enseignants de l&rsquo;IUT de Chamb\u00e9ry qui ont suivi ce module p\u00e9dagogique comptent le diffuser largement, dans le cadre des cursus de DUT. La compl\u00e9mentarit\u00e9 de comp\u00e9tences des \u00e9tudiants, alli\u00e9e \u00e0 une m\u00e9thode pratique d&rsquo;enseignement est un <strong>atout majeur pour encourager l&rsquo;innovation.<\/strong><\/p>\n<p><span><strong>EN SAVOIR PLUS<\/strong><\/span><\/p>\n<p><strong>Contact :<\/strong> <a href=\"mailto:jenny.legrand@univ-smb.fr\">Jenny Legrand<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pendant 2 jours, 60 \u00e9tudiants de 2\u00e8me ann\u00e9e de DUT en Multim\u00e9dia Internet et DUT Packaging Design de l&rsquo;IUT de Chamb\u00e9ry ont partag\u00e9 les m\u00eames salles de cours pour innover. Ambition de ce nouveau module [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5317,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9],"tags":[404,405,724,956],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.univ-smb.fr\/wp-content\/uploads\/2015\/10\/creative-nation-iut-chambery.jpg","_links":{"self":[{"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/posts\/5316"}],"collection":[{"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/comments?post=5316"}],"version-history":[{"count":0,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/posts\/5316\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/media\/5317"}],"wp:attachment":[{"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/media?parent=5316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/categories?post=5316"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.univ-smb.fr\/wp-json\/wp\/v2\/tags?post=5316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}