Chaired by Laurent WAUQUIEZ, President of the Auvergne-Rhône-Alpes Region and Nicolas DARAGON, Vice-president of the Auvergne-Rhône-Alpes Region and President of Auvergne-Rhône-Alpes Tourisme, this day dedicated to tourism players (project developers, tourism sites and territories, local authorities, etc.) will provide an opportunity to "Travelling in Auvergne-Rhône-Alpes through the discovery of tourist experiences representative of the region, its diversity, and its ever more innovative and qualitative offerings for a public always on the lookout for something new.
THE DAY'S PROGRAM
After a morning devoted to discovering tourism experiences representative of the Auvergne-Rhône-Alpes region, participants took part in four themed workshops:
- Augmented tourism ... How can digital technology be used to create new tourism experiences?
- Tourism and Experience Design ... What role can architectural and scenographic design play in the creation of tourist attractions?
- Tourism for all ... How can we create an inclusive offer adapted to all publics?
- Tomorrow's tourism and mobility ... How can we create a new kind of mobility that combines design and technology?
CONCLUSION AND OUTLOOK BY THE TOURISM DIVISION OF THEUNIVERSITÉ SAVOIE MONT BLANC
The Pôle Tourisme ofUniversité Savoie Mont Blanc was asked to conclude the day and ask questions about the future.
LEARN MORE
- Center de Design des Services franco-suisse USMB / HES.SO Valais set up as part of the European INTERREG Transfrontour project:
- USMB : Annie ROUARD
- HES.SO : Emmanuel FRAGNERES
