On Thursday, July 1, 2021, from 5pm to 6pm, the Fondation de l ' université Savoie Mont Blanc is organizing an online webinnov entitled "Sustainable and innovative business models: how can mountain tourism draw inspiration from other industries?", with the support of the Caisse de Dépôts Research Institute.
About webinnov
Global warming, a mature ski market, new consumer behaviors, conflicts of use... Mountain tourism has been facing serious economic, social and environmental challenges for several years now.
Amplified by the current health crisis, these challenges have never weighed so heavily on mountain resorts. They are plunging them into a kind of existential crisis, and prompting them to think about renewing their business models for the mountain tourism of tomorrow.
Creating and implementing sustainable, innovative business models for mountain resorts: What are we talking about? How do we go about it?
This webinnov aims to provide some answers, drawing on emblematic cases from other industries.
With contributions from :
- Boris Bourgel, lecturer in management science at IAE Savoie MontBlanc and the IREGE laboratory. Member of the Innovation and organizational development research team at the IREGE laboratory.
- Romain Gandia, Senior Lecturer in Innovation Management and Head of the Master's degree in Information Technology Management and Innovation at IAE Savoie Mont Blanc and the IREGE Laboratory.
Moderated by Dominique Kréziak, Senior Lecturer in Management Science, co-leader of the Environment, Sustainable Consumption and Tourism theme.
A webinar in conjunction with the Sustainable Tourism Chair.
Free webinar, registration required open to all (companies, students, teacher-researchers, local authorities, economic development players, etc.).
Read more
- Website of the université Savoie Mont Blanc
- Contact: dir.fondation@univ-smb.fr